Tailor made selection of 2m² billboards and digital screens :
“cherry picking” of billboards & screens in different touchpoints (metro, street) from different vendors (JCD & CCB)
Selecting tailor made locations with critical locations in area’s where Uber Eats business is strong : Louiza & Toison d’Or, Ixelles, Etterbeek,… contributed largely to the success of the campaign
