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Best practices

Best of OOH

Post date

November 3, 2022


Billboards, Electronics, Street

Objective Campaign

Product launch campaign of the new GALAXY Z FLIP  4 SAMSUNG’s Smartphone

Media Characteristics

Innovate building and transformation of 5 bus shelters benches by placing “real” smartphone on it that can be opened by passersby’s
Innovate campaign was supported by digital campaign in street & malls

Reason best Practice

A great campaign that is flipping creative !
A Real experiential campaign which encouraged customers to use a replica of the product in an unexpected environment
This campaign has also putted a big spotlight on Belgium advertising know-how all around the world thanks to SoMe publications.



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