BE-KIND

Best practices

Post date

August 2, 2024

Categories

Mobile, Transport

Objective Campaign

promote the BE-KIND protein bar and reach a wide audience throughout this not-to-be-missed sport running event.

Media characteristics:​

More than 300 frames along the course mixing the different universes

Reason best Practice

By creating a customized network specifically designed for the 20km of Brussels, JCDecaux ensures optimal coverage of the event, an axcellent visibility for the brand, and a perfect contextualized campaign.

The right message, at the right place, at the right time, to the right audience.

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